Jumia Kenya Unveils Redesigned Website To Boost Customer Experience | Trending Post | Kenya's Online Newspaper

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Jumia Kenya Unveils Redesigned Website To Boost Customer Experience

Jumia, Kenya's leading online shopping destination, has today launched its newly redesigned website Jumia.co.ke to its customers offering a cleaner

Jumia, Kenya's leading online shopping destination, has today launched its newly redesigned website Jumia.co.ke to its customers offering a cleaner vendor-friendly interface that improves the shopping experience across all platforms for its several million unique users.

jumia website

Developed with a mobile-first approach, the new site has been built around the needs of Jumia customers as well as vendors and aims to provide a seamless user experience by improving the website's loading time even with low connection speeds.

"Our goal is to create a website that meets the needs of our customers and sellers by allowing every single brand to build its online shop on Jumia and provide a wide variety of products to our customers in a seamless, safe and convenient shopping experience. We have achieved that and more," Parinaz Firozi, MD, Jumia Kenya.

To reflect the way people shop online, the new website also features and easy-to-browse catalog that reduces the user's need to click around the site in order to uncover the content they're searching for. On the vendor side, the new layout gives more visibility to brands and partners selling on Jumia.

In 2014, Jumia Kenya increased sales by 900% and has consistently been ranked as the most visited site in Kenya in the last few months by Alexa.com. Firozi is confident the new design is a step in the right direction with many more surprises in store as the company continues to improve its customer experience.

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Trending Post | Kenya's Online Newspaper: Jumia Kenya Unveils Redesigned Website To Boost Customer Experience
Jumia Kenya Unveils Redesigned Website To Boost Customer Experience
Jumia, Kenya's leading online shopping destination, has today launched its newly redesigned website Jumia.co.ke to its customers offering a cleaner
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Trending Post | Kenya's Online Newspaper
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